Literature And Its Impact On Society - 1839 Words

Literature is an important aspect in today’s society. Many people throughout the world read on a daily basis, with many literature works ranging from novels to magazines. Literature helps society learn about new things either from their own culture or about another culture in the world. Fiction helps a reader escape reality or entertain and fill in spare time. There are millions of fiction books out there and many are being read on a global basis. Fiction books could have an impact on a person by providing a new reality and an escape in life. Also, books can help a person develop more mentally and help a person better comprehend all pieces of literature. Non-fiction helps provide information to a person. With non-fiction, a person can†¦show more content†¦Many critics would argue a few different ones to be his â€Å"true masterpiece†, but his first novel was his most famous. At the age of sixty-six, Kesey died of liver cancer in 2001 (Lupack, Barbara). There are many themes to be seen throughout the book. One theme includes how women are threatening figures to the world around them. In the story, the men in the world are being demasculinized to a woman figure. Which, times before, are not how things are supposed to work. The theme of woman being the authority is one of them central themes. With Chief Bromden’s mom turning his big, strong chief dad into a small, weak alcoholic. Later in the book, a patient with the name of Rawler, cut off his testicles due to the emasculation the Nurse did to him. Chief Bromden stated â€Å"all the guy had to do was wait† (Kesey, 167). This implied that the ward would have gotten to him later anyways. Women in this book are the authority who bring down the men to gain more power. Another theme found throughout the book is how society has falsely diagnosed patients. McMurphy was diagnosed insane because of his open laughter and openness of himself (Kesey, 9). This theme centralizes itself on McMurphy. He free and thinks for himself, which society may have thought deviant when he did not conform to certain values. Also, McMurphy challenges himself to the Nurse, which is challenging authority (Kesey, 98). He is freely thinking for himself andShow MoreRelatedHow Literature Impacts Society Essay647 Words   |  3 PagesHow Literature Impacts Society Literature has been crucial to communities since language was tailored and used by people as a form of communication. Literature takes the reader out of their world and brings them into the author’s world. It makes people think outside their normal box if you will. Literature can bring people of different backgrounds, cultures, and ways life together. When people relate through a piece of literature, it really makes you think that you’re not alone and that someoneRead MoreNicholas Sparks: His Life, Literature, and Impact on Todays Society1151 Words   |  5 Pageswho sees that clearly and demonstrates that in his novels. To understand the genuine significance of Nicholas Sparks and his novels, one must know his background, the truth about what the critics think about his novels and his influence on today’s society. Nicholas Sparks was born on December 31, 1984 in Omaha, Nebraska. Nebraska, although not usually associated with a vast population, has the sixteenth largest population of all states. Omaha is actually is the largest city in Nebraska. Nicholas SparksRead More** Due Saturday. Upload By Noon If Finished Them.. Maya1645 Words   |  7 PagesCorporation can be held accountable? Using the case studies of the Tobacco Industry and the case specific Fossil Fuel Industry, ExxonMobil, I intend to research the impacts of the impact framing an issue framed has on the effectiveness of holding an industry accountable for their violations. To determine how the issue was framed in the eyes of society, I will try to establish the various actors involved in constructing a dialogue on the issue of public health and corporate accountability during the timesRead MoreThe Impact of Media on LGBTQ1161 Words   |  5 Pagesis an important agent in our society. It shapes ideas and creates movements that c ultivate our country. It can do something as little as providing an entertaining element in our lives to something as big as starting a revolution. Throughout history media has played an integral role in the progression in ideas that were considered socially deviant. From war propaganda to abortion, media has provided a method of getting the word out. Media has particularly had an impact on the LGBTQ community. It hasRead MoreCan Literature Spark Cultural Difference?1185 Words   |  5 Pages Can literature spark cultural difference? â€Å"A Little child with such a big heart that will be broken en crumbled everything falls apart†. 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Outline Introductory Paragraph with thesis ChangesRead MoreGeoffrey Chaucer s Impact On Literature1231 Words   |  5 PagesGeoffrey Chaucer’s Impact on Literature: English poet Geoffrey Chaucer is acclaimed to be one of the best and most influential poets in history. Geoffrey Chaucer wrote several famous literary works in what is called middle English. Geoffrey Chaucer was born in 1340 in London, England. Over the course of Chaucer’s life, he entered and exited several different social classes. He began to write his most known pieces when he became a public servant to Countess Elizabeth of Ulster in 1357. He diedRead MoreEffects Of Social Class On British Literature1113 Words   |  5 Pagesconflicts in British/World Literature made a significant impact throughout the history of literature. The effects of social conflict throughout literature dictates the lives and how they shape literature within novels and throughout the world. Social class in British Literature had a tremendous presence and the force of class difference in literature are self evident. Which leads a reader to ask â€Å" How did social class affect literature?â €  and â€Å" What was its purpose on literature?† The goal of this paperRead MoreSocial Inequities And Its Effects On Society1444 Words   |  6 Pagessuch as racism, feminism, and bullying. Although over the years not much improvement has been made to put an end on these issues, authors have been informing teens, especially in their writing, making them aware about the current events. Throughout literature, many people’s eyes have been opened and now more people are aware of the issues and are now starting to do something about it. To conclude, social inequities are growing throughout time, and need to be put into consideration more often to end theseRead Moreï » ¿Sociological Approach to Literature1397 Words   |  6 PagesSociological Approach to Literature The study of literature within the discipline of sociology, integrates a concern for meaning and the unique properties inherent in literary texts, reflecting the economics, attitudes, morals and religion of the society that produced the texts.1Each society inter-connected and independent, yet distinct and diverse is influenced by the literature, for there are innumerable instances exemplifying the co-relation of life and literature. The impact of literature is influential

Goals and Objectives of Security Organization Essay

Running Head: GOALS AND OBJECTIVES OF SECURITY ORGANIZATION Goals and Objectives of Security Organization Judy M. Galarza University of Phoenix SEC / 310 September 19, 2010 Goals and Objectives of Security Organization Security plays a major role in both the business and government worlds. We will discuss the legal aspects of organizational security management. Discuss both the positive and negative influences regarding organizational security. We will also be discussing what consequences will both business and government operations have to overcome if they fail to achieve security goals and objectives. The value private security management brings to businesses will also be discussed. Legal aspects. When thinking of†¦show more content†¦Positive and negative influences. The root causes of most incidents result from lack of attention or from counterproductive attitudes and behaviors or awareness, attitudes and behaviors of other people. It can develop a sense of false security regarding their ability to control or protect themselves as well as the employer as they carry out their work. Ensuring all employees are properly trained will keep the negative influences to a minimum. Companies must keep in mind that even though there business is number one priority, its not just about the numbers at the end of the day. Security plays a vital part to ensure those numbers are at expected levels if they want to continue to stay in business for long. It is a matter of balancing all management key influences to run a profitable and reliable business. Consequences of failing. The goals set the vision, and the objectives are the specific results that must be obtained to achieve success. Regardless of what the business assets that are to be secured, information or technical assets, physical plant, personnel, the organization must have a security strategy that can be implemented, measured, and revised as the business climate and operational environment change ( Caralli, 2004). Failing to ensure the safety of secured information can have devastating consequences. One great example, on September 16, 2010 one of the most prestigious hospitals in theShow MoreRelatedGoals and Objectives for a Security Organization605 Words   |  2 PagesGoals and Objectives for a Security Organization Over the past few years, as the security organization has had to grapple with an increasingly complex threat landscape and a much more visible role in the organization, the expectations of the business have also significantly increased while the business expects that security will do all this and take on additional responsibilities while keeping its headcount virtually static (Khalid Dines, 2010). Furthermore, the legal requirements and threatsRead MoreGoals and Objectives1168 Words   |  5 PagesGoals and Objectives for a Security Organization Security organizations play a major role in the daily functions in both business and government operations. These functions are multi-faceted and must achieve specific goals and objectives. 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The second step is to develop the Mission statement, and Mission statement creates ownership of homeland security initiatives among all levels ofRead MoreSec 310 Security Manager Role1168 Words   |  5 PagesSecurity Manger’s Role 2/8/14 SEC 310 Just as any other role in an organization, you need to set yourself goals and standards for yourself and your company. Without any of these, nothing can get accomplished. If you do not give yourself a bar to reach for, you are basically sitting in a stagnant place. A security manager, just like any other management position has objectives they must complete. Just as the title says, their main goal is to identify what the assets of the organizationRead MoreWhat Is Risk Management And A Structure For Advancement845 Words   |  4 Pagesimportant and key part of the organizations. With expanding innovation progresses, organizations have understood the unquestionable advantages of Information Technology (IT) to build the quality, precision and speed of undertakings and most directors have turned out to be mindful of the significance of its utilization in expanding productivity and adequacy of organizations and more fulfilled clients and have set up and utilized data frameworks. The n for organizations to utilize the data innovationRead MoreDepartments Strategic Objectives, And Key Services1131 Words   |  5 PagesPurpose The purpose of this memo is inform staff of the new IT department’s structure. This document outlines the department’s strategic objectives, and key services they it provides. Leadership Philosophy As the new CIO of RR the leadership philosophy that I have adopted revolves around getting the tools needed to the people that need them. For instance, providing the financial team with a system that allows quickly report information up the chain. 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Organizational Excellence Global Business -Myassignmenthelp.Com

Question: Discuss About The Organizational Excellence Global Business? Answer: Introducation Howard Schultz was the former CEO of the renowned American coffee company known as Starbucks. His leadership style and skill serve as management lessons to the rest of the leaders after him (Clark, 2013). Schultz is among the best leaders in the corporate business and it is because he boosted the sense of responsibility and determination into Starbucks spirit. He is the best because he not only encourages his team but also motivates them to push their limits on the ideas that they do not really agree. He has a drive and perseverance that actually took the Starbucks Company a long way (Schultz, 2012). The following points describes why Howard Schultz is the best leader- He always uses to hire the appropriate staff needed in the company. It is not possible for him to instruct every person what to do does instead he hired the right employees for the team. His goals were clear that he would be motivating and encouraging his managers because he believes that organization needs those employees who have instinctive skills of leadership. Schultz was very much of an innovative communicator and thus he can easily manage his team by clearly transferring his messages to his team, making them more energized (Rubin, 2013). Another quality of Schultz that makes him a good leader is that he is very much stable in delivering the organizations products and services to their customers. As a leader, Schultz is always conscious about the services that they are offering. They have stores globally that offers different types of products but Schultz makes it the priority that in whichever store the customers go they should get the same perfect taste. However, he believes in providing his customers with best customer care services and that he does with the stability in their products (Rowe, 2014). He is said to be the best leader because he respect and cares for his employees. This leadership quality actually helped him to grow and so his employees admire him. Along with prioritizing his customers, he also thinks for his employees in spite of being part or full time worker. He not only offers them with health insurance benefits but also permits them to own stocks in the company. Apart from these employees are benefited with economics themselves and getting shifting schedules so that they do not have to work back to back for long hours. The most important and attracting feature of Schultz that make him the best leader is that he listens to his employees. He tries to look after every difficulty an employee is facing and solve them to make a positive result (Hahn Kim, 2016). A good leader must always respect the various cultures and motivate diversity. Schultz very cautiously tries that every store that is built in diverse locations must be designed accordingly and this thought that he has is because for him every place has their very own priorities and practices. Thus, every store that Starbucks build keeps in mind those factors that involve the appearance and design of the outlet. Not only Schultz is limited to this but also they are also open to welcome suppliers who belong to the diverse communities. Moreover, they also bestow towards the economic development (Moran, Abramson Moran, 2014). Schultz has a clear vision that what he wants to do. His love for coffee brought him into this business but his prime mission is always serving the coffee to his customers. His goals and mission are always on track and he has never been confused in what he wants, he always wanted to his organization to be focused on treating his customers as well as employees with respect and guilt. Thus, Starbucks mission is to not only serve their customers with perfect taste of coffee but also offer them a place to meet up their friends, arrange meetings and a place where they can spend some relaxing time. Schultz has contributed much to this company and has worked passionately. He believes in partnership that has made his company reach out to the markets. Schultz believed that collaborating with the right team could increase their brand awareness and make the path easy to achieve their goal. For instance, Starbucks made partnership with Apple and Barnes and Nobles, which had helped him, flourished more in the competitive market. Schultz believes that both the customers and the employees are the heart of their business and fortunately, his team in the company is aware of this fact. Thus, the company must feel customers special. If customers feel that they are special to this organization, they will avoid miscommunications and will be loyal to the brand. However, employees are also another important pillar for the company and thus he thinks they have many ideas that they can offer. Schultz not only listens to their ideas but implement them. For instance, the creation of Frappuccino was the idea of one of the employee that Schultz implemented (Skripak, 2016). What kind of leader was Howard Schultz? Schultz can be called as both transformational leader as well as democratic leader. Democratic leadership style that he follows gives him the permission to exercise free opinion and inputs of his workers. By following this, he sees that all the employees ideas are listened carefully and their ideas are include in decision-making process of the company. Transformational leadership is the one that is built upon the development of moral and motivation of higher level (Leavy, 2016). The paths that Schultz follow actually bind him with his followers who are the employees of the company and help him display his strengths and leave an impact over his subordinates of respect and admiration. Schultz usually follows these two types of leadership style and thus it makes him encompass a blend of both autocratic and democratic leadership. By autocratic it means that the entire team of Starbucks under Schultz will be following the same goal and tasks that are given to them but they will have full freedom to speak out and share their ideas and operations, which will be contributed to the company. Schultz always motivated and inspired his followers, his leadership style resolve around this. Moreover, he permits, motivates and receives feedbacks and advices from his staffs. To reach his employees he even makes personal calls and emails so that they can give their feedbacks about Schultz as well as Starbucks. As a leader, Schultz was found to have given more power to his employees in the decision making procedure and giving them the freedom to choose their flexible working hours. Therefore, Schultz leadership ideals, goals and approach for the employees are the push to become a successful leader. Schultz always uses to treat his employees as his partners. The company builds an open relationship with their staffs. The company under Schultz leadership provides the employees an experience of a positive work environment. Schultz value and respect every employee of his and treats him or her with respect and dignity. Schultz was an effective leader and this is solely because he has the leadership characteristics and competencies in the areas such as- personality, self-concept, drive, integrity, motivation in leadership, having enough knowledge of the business, both cognitive and practical intelligence and lastly, emotional intelligence. It is quite clear that the leadership style that Schultz practice has a huge impact on the employees. Schultz leadership style made Starbucks an extraordinary performer. Transformational leader are the one that Howard Schultz is who are very similar to charismatic leaders but are distinguishable by their ability to bring about innovations and altera tions. This type of leaders usually blends to take a company through vital strategic changes. As far as Howard Schultz is concern, he among those transformational leaders who finds the benefit where his products can be suitably resides and enjoyed by the customers (Archbald, 2013). Schultz also encourages his employees to become the shareholders in the organization so that they can cross their limit of expectation and apply community initiative. Schultz as a leader has the power to reward their employees thus; whenever the employees perform extra, they are rewarded for performing the extra mile. Schultz also has the expert power as he has great knowledge about the various products that Starbucks sell. However, he travels the world to come up with the best coffees that can serve their customers well. His style of leadership always provides his employees with a great working atmosphere where each one is treated with respect and dignity. He applies the biggest standard of excellence to buy, roast and fresh delivery of the coffees of Starbucks. As a leader he always emphasize upon pleasing their customers by providing excellent customers services along with knowledgeable staffs who knows about the products of the organization and pays detailed attention while prepa ring the drinks for their customers. Howard Schultz follows both democratic and transformational leadership styles and so he is a mixture of both the leaders (Daft, 2014). As a democratic leader, he is more focused in motivating the employees, putting less control over them and so a motivated group is created. On the other hand, as a transformational leader he is open to changes and any kind of innovations that can be beneficial to his organization (Rumelt, 2012). Transformational leadership theory states that the leaders who fall under this theory are visionary, inspiring, daring, risk-takers and are contemplative thinkers. They are said to have a charming affect (Effelsberg, Solga Gurt, 2014). Only with charming personality, transformational leaders cannot go a long way rather they need to have certain qualities like- Inspirational motivation- transformational leaders assist their followers by bestowing them with the sense of meaning as well as challenge. Intellectual stimulation- new ideas are encouraged by this type of leaders and they never criticize the followers who commit any kind of mistakes. They thus focus on the problem itself rather indulging in any kind of blame game. Idealized influence- transformational leaders are the role models of their followers and thus, the leaders are trusted and treated with respect by their followers. Moreover, the leaders usually focus more on the needs of their followers and establish a high standard of ethical conduct. Individualized considerations- creativity and innovations are highly rewarded. Followers get chances for taking part in the decision-making and are supported so that they get equal chances of implementing their ideas. Transformational leaders are thus the mentors of their followers. Thus, Howard Schultz can be called as a transformational leader who was highly adaptable to any kind of changes that are good for the company. Has he made any followers? If yes then how? If transformational leadership style that is adopted by Howard Schultz is looked through the implicit perspective then it can be said that this type of leadership includes their followers needs and perceptions about the characteristics as well as influence towards a particular leader. However, the leaders give full attention to listen to their followers as well as give them adequate chances to share their ideas and thoughts with the company. However, for Schultz his followers are his employees who have immense trust and respect towards him. As a leader, Schultz treats every employee equally and maintains an open relationship with him or her. They take good care of their staffs, values them and give them respect and dignity. Schultz believes in employing those workers who are motivated to run behind excellent results and thus, they are ready to assist those employees for further developing them. Schultz greatly encourages his employees to participate and involve in the process of deci sion making of the company. In this way Schultz, make the employees feel that they are an important part of the organization and their opinions does matters. Schultz has been supportive and thus, follows a people oriented leadership style and that is why he has made so many followers inside and outside Starbucks, who not only appreciate his leadership style but also follows his footsteps (Kark Shamir, 2013). He was found taking great care of his workers well being as well as benefits. By taking care of his employees in return, he just wants his customers to be satisfied by their employees services and companys products. As an organization Starbucks has been ranked innumerable times as the best working place. Thus, as a result Starbucks is built with soul, trust and motivation. The main reason of so many followers of Schultz is that he listens to the workers attentively and considers their feedback and suggestions for making any decisions for the company. However, when the leader is taking so much care then the followers will themselves respect and love their leader, which is seem by the employees of Starbucks. Moreover, because of these strategies of Schultz where he focuses mainly on the employees and in return they satisfy the customers, this company has achieves huge competitive advantage in the market. This type of leadership builds intensifies the followers motivation and satisfacti on because they will feel a sense of security and respected, thus employees will satisfactorily work extra so that they can do something extra for the company to enhance better productivity and performance in the competitive market (Avolio Yammarino, 2013). In the form of leadership that Schultz follows, here the followers seem to get convinced by their leaders and thus expressing faith, esteem and respect towards their leader. Schultz uses various ways through which he can transform his followers like uplifting their awareness of the importance of duty towards the organization, giving priority to the team and the goals of the company rather than concentrating on personal needs. Schultz as a leader encourages and co-operates his followers, and thus his leadership has made huge contribution to the global market and regarded as the best leadership team. Schultz usually search for those employees in his organization where he can employee those candidates who are team players and has the willingness to work for Starbucks. However, leadership styles are the ways in which a leader can influence his followers. Schultz leadership style high depended on the circumstances in which he had operated his followers and his personality. However, accord ing to the leader-follower theory, the relationship between the leader and the follower is the foundation of the organization. Leadership as defined presumes that the followers will lead them ahead and thus, if a leader has necessary followers to lead then only a successful leader is evolved (Braun et al., 2013). Any organization will be successful if they maintain a healthy relationship among their leaders and followers. If both works together then only the organization will perform better and thus, Schultz maintains this perspective has always tries to care and look after the needs and interests of his employees first. Thus, as a leader, Schultz is always ready to lead and his followers are always willing to follow him. However, Schultz not only guides his followers but also train them so that they can also become leader in future. Thus, there might be chances that a leader may become a follower and vice verse according to leader-follower theory (Price Van Vugt, 2014). Schultz provides equal opportunity to all his followers to come together and work for the common goal of the organization. However, as a leader Schultz always cared about and encouraged team spirit among his employees. He also looked after their medical health where those employees who have worked for Starbucks at least 20ho urs in one week will be given a medical insurance. To motivate his employees further he came up with strategies like stick options where the best among the employees are awarded with shares. Schultz always gave opportunities to his subordinates. He always chooses the right employee to pass on work and make that person push himself beyond his limits and become responsible. However, Schultz has given important leadership lessons to his subordinates, which are that inspiring leaders can never be as intense as the products made by the organization rather they are more focused about how the product can benefit the life of the customers and employees, leaders like him are never tired of sharing their motivational stories. They treat their staffs or subordinates kindly and lastly they make themselves and employees remember that what their goals in the organizations are. Thus, because of these Schultz made many followers in and outside Starbucks (Hollander, 2012). What different type of leadership style is suitable for him? Leadership styles define that a person is role flexible. That means that any leader can shift from one style to the next. This shifting highly depends on the situation a particular leader is in. different leadership styles, some are overlapping where as some are poles apart (Ng Sears, 2012). The different leadership styles are stated below- Autocratic style of leadership Strategic style Cross-cultural style Facilitative style Laissez-Faire style Coaching style Team style of leadership Participative or democratic style Transactional leadership Transformational style Charismatic style Visionary style The above-mentioned leadership styles are common types that are usually followed by great leaders in any organization. Howard Schultz of Starbucks has been seen following transformational style of leadership where he mostly focuses on motivating his employees to push their limits and do something more than what they are usually capable of doing. This style of leadership is different from the other styles because it initiates modifications in the organization, among the employees as well as in the team for its betterment. Schultz who has been seen following this style has been setting challenges for his team to achieve higher level of performance. Thus, by following this type of leadership style Schultz was found to have followers who are more committed towards the organization and satisfied working under Schultz as their leader (Guay, 2013). Schultz as a transformational leader was immensely successful in satisfying his followers because he authorizes his followers. He knew that cari ng about his employees will keep them happy and in return, they will prove good quality services to the customers. Thus, this strategy of Schultz actually worked for Starbucks and helped Schultz became an effective leader. However, at times Schultz has been also found to incorporate certain styles of Democratic leadership due to the demanding situation. However, it has immensely helped Schultz to deal with certain situations. This kind of leadership style includes the staff members to contribute their ideas in the organizations decision-making process. Democratic leadership styles focus more on the employees contributions (Giltinane, 2013). Here also the leader has the final responsibility, as he is the head and thus, delegates authority to his employees. Schultz has been seen taking up these characteristics where he encourages his employees to come up and bestow their ideas for the organization. Howard Schultz, has been following the best style of leadership but then also if another alternative style Schultz should have tired then it would be Transactional style of leadership. Transactional leaders are those who manage their subordinates by setting particular goals and objectives. This style of leadership uses the reward and punishment techniques to motivate and inspire their performance. However, this kind of leaders usually assists those followers who agree to follow him in executing a fixed activity in change for a particular outcome that is the reward. Thus, it is called the transactional style of leadership because transaction is done in between performance and rewards or punishment. Transactional leadership styles are very much beneficial for the senior executives as well as the CEOs in an organization where this kind of leaders are appointed so that they can make the company more effective and can deal efficiently with the daily corporate affairs. This type of leaders usually works to make the development in the enhanced processes and set certain rules and regulations so that the employees can use ideal resources of the organization. However, for Schultz also this style would have been effective. Schultz use to reward his employees but there were no transaction, but by using this style of leadership Schultz could have manage his team through a different but effective approach. However, Schultz believed in motivating his employees but transactional leadership styles state that individuals are more motivated by rewards or punishments (McCleskey, 2014). Schultz has never applied exchange principle in his leadership style, exchange here means that employees will deliver up to the mark and satisfactory work in a given time limit for which in return the authority will reward him for their performance. These rewards can be anything starting from extra pay, bonuses, verbal appreciation, health insurances and so on. This type of leadership is where the leaders mainly trigger their employees so that they can give their best performance. Transactional leaders are mainly focused on the task, but the style that Schultz followed focus mainly on the employees (Chaudhry Javed, 2012). This type of leaders though they focus more on the task but along with that they also guide their team to how they can accomplish that task and what are the sources and requirements they can find useful to give their best performance. Moreover, to motivate their team leaders beforehand let their team know that what rewards they will be receiving for completing the given task successfully. Transactional leaders also try to provide their team with optimal working environments so that they can do their work well. Thus, transactional leadership style can be an alternative for Howard Schultz to try out a different type of leadership style. Being a transactional leader Schultz can keep a close eye on his workers so that he can guide them whenever he finds thing to go in a wrong track. References Archbald, D. (2013). Vision and leadership: problem-based learning as a teaching tool.Journal of Leadership Education,12(2), 136-147. Avolio, B. J., Yammarino, F. J. (Eds.). (2013). Introduction to, and overview of, transformational and charismatic leadership. InTransformational and Charismatic Leadership: The Road Ahead 10th Anniversary Edition(pp. xxvii-xxxiii). Emerald Group Publishing Limited. 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